Caple Website
When I joined Caple in 2016, their website was limited in both functionality and flexibility, with updates requiring manual requests to a third-party provider—resulting in infrequent and inefficient changes.
Recognizing the potential for transformation, I used Adobe XD to design a comprehensive new vision for the website, addressing both user experience and business needs. I then collaborated with a dedicated web development team to bring these concepts to life.
By transitioning to WordPress, we were able to significantly enhance the site’s functionality, introducing key features such as a "Where to Buy" locator, a product comparison tool, and a highly popular "Favourites" button.
Just one year later, our efforts were recognized when the Caple website was awarded Best Website by KBB Daily Magazine in 2019.
